Stir Shaken, a groundbreaking framework aimed at authenticating caller IDs and combating fraudulent calls, exerts a profound influence on call marketing strategies within the telecommunications domain. Understanding its impact unveils the transformative effects Stir Shaken introduces into the realm of call-centric marketing approaches. Enhanced Caller ID Trustworthiness: Stir Shaken’s authentication elevates caller ID trustworthiness. Marketers … Continue reading Stir Shaken’s Impact on Call Marketing Strategies